Archive Rerun EP001: Who Buys Bestsellers? | Vics Tranter – Hachette
In this week’s episode from the BXP Archives… As we begin our epic quest to write and chart a book in one year, we need to discover what kind of person buys bestselling books. We turn to Hachette Book Group consumer insight expert Vics Tranter, who shares her experience and wisdom with us and we […]
Continue readingEP232: Keith A Pearson – Do The Opposite & Sell 100k
Keith published his first book as part of a drunken bet. There was no big plan and, by his own admission, he knew nothing of publishing and broke all the rules and made every mistake. And yet, just three years later, he has sold over 100,000 copies of his books and regularly tops the bestseller […]
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